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PopChest Launches Private Beta For Video Bitcoin Micropayments

PopChest Launches Private Beta For Video Bitcoin Micropayments

A new service wants to make creating a paywall for online video content easy, by using Bitcoin.

The Santa Monica-based Bitcoin startup, PopChest, launched a private beta of their micropayment solution earlier this week. The service will allow people to add a bitcoin paywall to  content posted on Youtube and other video hosting websites. In order for viewers to watch the video they will need to pay the required amount of bitcoin, through a QR code or address.

After uploading a video to a website like Youtube, content providers then go to PopChest and enter the url. The service will ask for a bitcoin address, and some other details, but is currently only available to qualified beta users. The platform will then produce a PopChest url that people can give to viewers for watching the video.

“We created an easy way for people to give back to those making life more enjoyable. Giving directly to artists makes the world a better place,” reads PopChest’s website.

“The old system sees a vast majority of revenue going to distributors while the actual content creators pick up the scraps. PopChest flips that model upside-down.”
— – PopChest

Though the service doesn’t say, it seems likely you will have to set your video to private on Youtube. Viewers will then go to the PopChest website to watch your content, where they will be presented with the bitcoin paywall.

Before having to pay the viewing fee, users will be presented with a preview of the video. It is not clear if PopChest sets a default rate, or if the amount can be set by the individual content creators.

According to PopChest, bitcoin micropayments improve the viewer experience by getting rid of ads and having an undistributed viewing experience. For content creators the startup said it provides an opportunity to make more revenue and receive their pay more transparently,  auditable on the blockchain.

The startup is currently working with original content creators that have an established and active audience. PopChest is not looking for content in a specific category and is open to all subject matter. The startup also added they are helping beta users set up and are available for support.


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