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InvestFeed signs deal with BNC as preferred market data vendor

investFeed is a social networking and market access platform. Initially developed for traditional financial markets, the company has recently pivoted to focus on servicing the crypto sector and has selected BNC as its market data provider.

investFeed is a social networking and market access platform. The platform initially focused on traditional financial markets, and entered beta testing last year.

The Benzinga FinTech Awards quickly credited the team as a Gala Finalist for ‘Best Use of The Crowd Platform’ for investors. The platform now has over 15 thousand members, and has seen more than 200 thousand live feeds since launch.

Justin Jovanovic has joined the C-Suite team along the way, as Chief Operations Officer. The company executives are currently tasked with seamless converting their current user base to a new crypto-offering.

“As much as we believe in the democratization of digital transacting, we also believe in putting the power of our community back into the hands of the Community.”
— – investFeed

While the original investFeed platform was focused on social trading for US Equities, the team has turned the existing platform into what they call “the cryptocurrency epicenter,” which will have a slew of tools for making financial decisions and managing crypto assets.

A new whitepaper outlines tools for social networking, live streaming feeds and channels, cryptocurrency market data, trading signals with progressive trading tools, and portfolio management options. All investFeed services are built on the Ethereum MainNet.

The main goal is to integrate cryptocurrencies into the traditional financial world and to create a single gateway to the market that is open, transparent, and is rewards-based for all users, contributors, and financial institutions.

The first major step, switching to crypto currency data, was recently completed with BNC identified by Investfeed as the only asset class wide market data vendor capable of delivering the enterprise-grade analytics and data the platform required to push into the cryptocurrencies space. According to Investfeed, the deal with BNC has enabled the company to significantly reduce development time to bring a product to market.

BNC CEO, Fran Strajnar said that the company recently added Thomson Reuters and other channels to their enterprise distribution mix, adding “InvestFeed is a fantastic product which targets mass consumers and we’re happy to work with such a top tier team and product.”

investeFeed cryptocurrency data

The company ethos is that ecosystems are cyclical in nature, and maintained by delicate balances that sustain a thriving community, “every element of an ecosystem has a role to fulfill in order for it to successfully flourish.”

The new investFeed platform is designed to be an ecosystem which will not only facilitate the exchanging of ideas and information, but reward users who help to grow the platform.

Through the Ethereum blockchain, the platform is designed to run on an ERC20 token called FEED Tokens (IFT), which can be used in an incentive system to replace intermediaries.

In the investFeed system, FEED will play a key role in providing economic incentives so that the rational behavior of individuals results in common good. The token is currently being launched in a token sale. Unlike other token generation events, investfeed’s is capped at a low 28k ETH, which is the maximum extended development and runway amount. So far they have exceeded their minimum 7.5k and are well into their stretch goals.

Every feature in the investFeed platform that gives any added value to its user will require payment using FEED Tokens. Every user who facilitates the use of a feature, which in turn gives added value, will be entitled to receive FEED. The FEED token then enters either a positive feedback loop between users, or a positive feedback loop towards a reserve for incentivizing new users to continue the cycle.

It isn’t just the professional or the organization that might provide the greatest insights on the platform, it could easily be the everyday user. Individual have an equal opportunity to earn on investFeed, and provide something that the experts might have missed.

As the network grows, there will be limited token supply versus demand and the value of the FEED Token will naturally appreciate, establishing a healthy ecosystem and control mechanism that rewards beneficial content and suppresses the noise.

“When the FEED Token sale completes successfully, the FEED Tokens will be enabled for transfer among the members instantly.”
— – investFeed

The rest of 2017 will be spent working through the companies detailed roadmap. Developers have already completed Career Profiles, which allow users to build relationships on the platform, and Featured Feeds, which enables users to view videos and directly purchase shares in a company.

The team is currently working on an integrated wallet system, crowdsourced portfolio advice and recommendations tool, premium API for institutional and hedge fund access, brokerage integration, blockchain based data feeds and analytics, as well as sentiment analytics for markets, and an institutional grade charting suite.

Clayton Lambert heads the development team, and clearly has a lot to do. The full stack developer has the support from a number of technical advisors, including George Samman, Steven Nerayoff, David Wachsman, Gary Dmitriev, and Ken Uryu.

However, resources have been allocated to increase the development team and deliver on the roadmap. The beta product launch is ahead of schedule, and should be available by the end of the year.


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